GEO Services: More AI Recommendations and Citations for Your Brand

More and more people turn to AI instead of Google for answers. ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews give a ready-made answer and name just a handful of companies in it, especially when someone wants to buy something, place an order, or hire a contractor. If your business isn’t in that answer, the customer goes to whichever competitor AI recommended. Generative engine optimization (GEO) gets AI to recommend your business instead. Start now, and you’ll lock in your place before the rest of your niche catches up.

 
Customers Now Ask AI Before They Search Google
Traffic from AI assistants keeps growing, and more people turn to AI when they’re ready to buy or order. They ask ChatGPT to find a product or service, compare a company with its competitors, and suggest who to contact. Yet most websites aren’t set up for this traffic: AI can’t read them, doesn’t cite them, and doesn’t recommend them. We make your business visible in AI answers, so you start getting leads from people who found you there.

How We Get Your Brand into AI Answers

  • AI Search and User Query Audit

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    We start by auditing AI answers in your niche. We define your customer segments and model the buying-intent questions they ask AI: where to buy, who to hire, who does it best. We run these questions through ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews and record which companies AI recommends. Then we analyze those competitors' sites, map what they do well and where they fall short, and turn it all into a priority list that shows exactly what to fix so AI starts recommending you.

  • Technical Optimization for AI Readability

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    Before any content work comes the most important stage: making your site accessible and readable for AI. Many companies invest in content but never see GEO results, simply because AI can’t read their site. We check access for GPTBot, OAI-SearchBot, ClaudeBot, and PerplexityBot, make sure pages render without JavaScript barriers, and review your sitemap, robots.txt, page speed, and structured data. You get a list of technical requirements that our development team or your own developers can implement, so your content investment actually pays off.

  • Clear Brand Positioning

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    When your company details differ across your site, directories, and social profiles, AI confuses you with other businesses or fills in the gaps with guesses that aren’t always accurate. We build clear positioning on your website and across the external platforms that mention your brand, settle on one consistent description, and roll it out everywhere. That way, AI sees the same picture of your business wherever it looks and recommends you for the right reasons.

  • Key Commercial Pages Ready for AI Citation

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    We focus on the pages that should bring you customers: services, categories, products, and pricing. For each one, we prepare specific recommendations so AI assistants can easily read the information: what to add, how to structure answers, and which facts and figures to include. This is where our AEO services come in: your content becomes the source AI cites when someone is ready to buy or order a service.

  • External Citation Sources

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    AI trusts what other authoritative sources say about you more than what your own site says, and this off-site work is what sets a GEO agency apart from a traditional SEO team. We work with the directories, industry rankings, review sites, and media that AI tends to rely on in your field, expanding what’s said about your company beyond your own site. The goal is for recommendations of your business to come from many independent sources. We build that presence through profiles, genuine client reviews, and expert publications, never through mass, cookie-cutter placements.

  • Citation Growth Tracking

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    We regularly run a set of priority queries through ChatGPT, Perplexity, Gemini, Claude, and AI Overviews and track how the answers change: where you’re showing up more often, where you’ve taken the lead, and where a competitor is still ahead. We log every change so we can adjust the strategy in time and speed up citation growth. Each month, you get a report covering your share of answers, cited pages, traffic and leads from AI assistants in GA4, and next steps.

 

Results We Can Show

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    +297 %

    Average growth in AI citations after 3 months of generative engine optimization

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    ×3

    Growth in conversions from ChatGPT, Perplexity and other AI sources

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    +197 %

    More brand impressions in AI assistant answers after optimization

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    +154 % — leads from LLMs

    More leads after optimization for AI.

Why Your Business Needs GEO and AEO

01

AI Consistently Recommends You to Your Customers

When someone asks AI who to contact, they get a short list of three to five companies. Our goal is to make sure your business appears in those answers consistently, not just now and then. For that, AI has to describe you accurately, based on what you sell today rather than an old service or outdated facts. We faced the same issue at Solar Digital: AI knew who we were, but not what we offer now, so that’s where we started.

02

You Show Up for the Queries That Matter to Your Business

03

More Qualified Leads

04

AI Recommends You, Not Your Competitors

GEO vs SEO: What Changes and What Stays

01

Goal

SEO aims to lift your pages in search results and drive more organic traffic to your website. GEO focuses on getting your brand mentioned, cited, and recommended directly in AI‑generated answers, often before users even click through to a website.

02

Where Results Appear

03

How Success Is Measured

04

Signals That Matter

05

Time to Results

AEO vs GEO: Do You Need Both?

  • AEO: The Direct Answer

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    With answer engine optimization (AEO), your page becomes the direct answer to a user’s question in featured snippets, People Also Ask, voice assistants, and Google AI Overviews. The user sees a quote from your page, often alongside your brand name and a link.

  • GEO: The Recommended Brand

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    Generative engine optimization (GEO) focuses on the moment a user turns to AI for options. When someone asks ChatGPT, Perplexity, Gemini, or Claude to suggest a company, GEO makes sure your brand makes the shortlist, is described accurately, and is recommended for the right reasons.

  • One Service

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    AEO and GEO share the same foundation: a site AI can read, clear answers on your pages, consistent brand information, and mentions on trusted third-party sites. That’s why we combine AEO and GEO in a single service, so you don’t pay twice for the same groundwork.

How the Work Is Organized

  • Technical and AI search audit

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    First, we check whether LLM crawlers can reach and read your site. Then we model your customers' questions, test the answers of five AI assistants, and analyze the competitors AI recommends. You get a baseline report with a priority list, and it’s yours to keep.

  • Technical optimization

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    Based on the audit, we prepare technical requirements for your site, which our development team or your own developers then implement.

  • Brand positioning

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    We write one accurate description of your business and make it consistent across your site and external platforms.

  • Commercial pages

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    We prepare recommendations for your key pages, your team makes the changes, and we review them and add structured data.

  • External sources

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    We draw on our ready-made list of directories, rankings, and media that users and AI trust, and build them into a publication plan that strengthens your brand’s reputation.

  • Monitoring and adjustment

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    Each month, we repeat the measurements, compare you with competitors, and adjust the strategy.

Our models of work

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    Time & Material

    You pay only for the actual time and resources spent on your project. This model ensures maximum flexibility and transparency and is ideal when the scope of work may change. We provide weekly reports, regular demos, and continuous feedback to help keep the process under control.

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    Project-based approach

    You define the goals, budget, and timelines — we take care of everything else. In this model, our team is responsible for the full cycle: planning, design, development, and launch. With a clearly defined scope of work and cost, you know exactly what to expect and can confidently control both the process and the results.

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    Dedicated Team

    You assemble a team that matches your requirements and can report directly to you or operate under the supervision of a dedicated project manager. We provide qualified specialists who help reduce costs, speed up task execution, and strengthen your business’s technical capabilities.

Our technologies
 
Which Businesses GEO Works For
Our generative engine optimization services deliver the most value where customers compare options before buying and increasingly turn to AI to help them decide.

Questions Clients Ask About GEO and AEO

01

How is generative engine optimization different from SEO?

02

Will GEO replace SEO, or do we still need both?

03

How soon will our brand show up in AI answers?

04

How do you measure the results of GEO work?

05

Which AI assistants and AI search engines do you cover?

06

Can you guarantee that ChatGPT will recommend us?

07

How much does GEO cost and what affects the price?

08

Do we need an llms.txt file on our site?

09

Do we need to redesign the site for GEO?