Development of a personal account for a company in the real estate industry
Our task was to create a convenient personal account that would be intuitively simple to use for all four market participants. Quality development of a web system for real estate agencies required us to conduct a deep analysis of each user’s behavioral scenarios. During the work, we paid special attention to ensuring that the UX/UI design of the personal account for realtors, developers, and clients was not only visually appealing but also functional. This made it possible to unite different roles on a single platform, providing each of them with quick access to the necessary tools for managing properties and deals.
Client
DOMOVA is a startup with no analogues on the market. Its mission is to create a transparent bridge between owners of dilapidated housing and businesses. The implementation of such a complex interaction mechanism required a professional real estate management platform that combines a social mission with modern technologies. Given that the number of damaged homes in Ukraine has exceeded 150,000, the project required a functional personal account for developers and investors where they could promptly analyze proposals for purchasing properties. This solution makes it possible to automate communication and accelerate the territory renovation process, turning the large-scale problem of emergency housing stock into a structured process of residential sector restoration.
Goal
Our task was to develop branding, a platform, and a convenient personal account interface that would meet the needs of all market participants: from private owners to government structures. Since the project was a unique startup, we paid special attention to the Discovery phase so that the development of the personal account for the construction company and investors would be based on real usage scenarios and would not require revisions in the future. Over 3 months of in‑depth analysis, we designed the interaction logic that made it possible to avoid technical freezes. By the way, in this case study we also described in detail the visual component of the brand, the meanings behind the logo, and the color palette that complement the technical excellence of the platform.
Task
Our task was the comprehensive development of a personal account for real estate that would be intuitively simple for all four market participants. We aimed for investors to be able to instantly find properties and for owners to submit sale applications through clear forms. To make the interaction as comfortable as possible, an adaptive personal account for buyers and tenants was implemented, supporting both light and dark design themes. This made it possible to create a modern digital environment where the technical complexity of the platform is hidden behind an aesthetic and convenient interface accessible to users with any level of technical expertise.
The process
To implement convenient search, we introduced two modes: a classic list with filters and an interactive map based on OpenStreetMap. The well-thought-out development of the personal account made it possible to integrate these tools into a single interface, providing buyers with high-speed work with properties. For sellers, an intuitively clear application submission form was created, taking into account all legal nuances. To ensure the system could handle loads and operate stably, we used the Laravel and Vue.js stack, thanks to which the user account became not just a page with data, but a powerful tool for interaction between market participants. The chosen technology stack made it possible to balance the project budget and ensure high performance of the entire platform.
The results
To implement such multifaceted interaction, we designed a complex user account system that takes into account dozens of legal scenarios. We created an environment where sellers can safely manage their applications and investors can effectively analyze the market. Special attention in the project was given to the functional personal account for clients of the development company, which allows developers to find properties through an interactive map and study the lot hierarchy in detail. Thanks to transparent moderation conditions and data anonymization, the platform became a reliable link between private owners and large construction businesses.
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